In a recent article, the President and COO of Skyhawks Sports shared insights on the importance of people in driving business success. With the rise of artificial intelligence and robots, creating human connections is essential for growth and sustainability. According to a Gallup poll, 75% of Americans believe AI will eliminate jobs, but the author argues that AI should enhance jobs rather than replace them, as it cannot replicate the need for human bonding.
The author emphasizes the importance of creating connections in business to foster a positive culture where employees can thrive and develop. When employees feel disconnected, undervalued, or unacknowledged, it leads to attrition, costing U.S. businesses $1 trillion annually. Building relationships at all levels of the organization, from leadership to coaches and families, is crucial for long-term success.
To navigate the changing business landscape, the author suggests three key principles that have worked for Skyhawks Sports. Adaptability is key, especially in light of the pandemic, prompting the company to transition to remote work schedules and leverage technology to maintain human connections. Communication is another essential component, with a focus on clear messaging internally and externally, feedback, and listening to customer input for program development. Finally, investing in employee development is crucial for engagement, performance, and retention.
The author highlights the importance of investing in people as the key to business success. People have the unique ability to forge relationships, innovate, and grow within an organization, providing far more value than AI or robots. By prioritizing people and building connections, businesses can create a strong foundation for growth, innovation, and success. Ultimately, putting people first leads to a more engaged, satisfied, and innovative workforce that drives the brand forward.
