The Fellow Aiden coffee maker is a new product that showcases the wide variety of coffee options available to consumers in the modern era. From cold brew to specialty lattes, there is something for everyone’s taste preferences. Specialty coffee has grown into a subculture of its own, with companies like Fellow catering to coffee nerds with a range of products aimed at satisfying their desires for high-quality brewing equipment. The Aiden precision coffee maker takes convenience and customization to a new level, offering the ability to brew drip coffee at the touch of a button while also allowing for customizable control over the brewing cycle based on the type of beans being used.
With a price tag of $365, the Aiden is positioned in the higher end of the coffee maker market, competing with brands like Moccamaster. The Aiden offers a range of brewing options that set it apart from other consumer coffee makers, making it an attractive choice for those who are serious about their coffee brewing process. The cube-shaped design of the Aiden allows for both batch brewing and single-serving options, with adjustable settings to optimize the brewing process for different styles. The heating unit and water pump can be controlled separately, allowing for customization of the bloom phase and water temperature during brewing, as well as the ability to brew cold coffee without reliance on boiling water.
In collaboration with specialty coffee roasters, Fellow is offering specific brew profiles for individual coffee roasts that can be programmed into the Aiden through an app. By scanning a code on the coffee bag with a phone, users can add a custom brew profile created by the roaster to enhance the flavor of the specific roast being brewed. This feature allows coffee enthusiasts to enjoy a personalized brewing experience at home, mimicking the process of having a coffee roaster brew a cup of coffee according to their preferences. The Aiden is available for presale at $365, with the option to receive three bags of coffee from partnering roasters with scannable profiles.
Fellow’s focus with the Aiden coffee maker is to enhance the coffee brewing journey for consumers, whether they are coffee connoisseurs or simply curious individuals. The customizable controls, specialty brew profiles, and unique brewing options set the Aiden apart from other coffee makers on the market, offering a high level of precision and quality in the brewing process. The company aims to provide a solution for those who want to enjoy a perfect cup of coffee at home without compromising on taste or convenience. By combining technology with traditional brewing methods, Fellow has created a product that caters to the needs of coffee enthusiasts while also appealing to a broader audience interested in exploring the world of specialty coffee.
