Samsung’s latest promotion for the Galaxy S24 included a surprise bundle offer with a new Galaxy smartwatch. However, the bundled Galaxy Watch FE is not yet available, causing some confusion among consumers. Despite this hiccup, Samsung has been aggressively promoting the new smartphone family since its launch in January, offering various incentives such as extra storage, subscriptions, and exclusive colors.
The Galaxy S24 platform has seen success, with the Galaxy S24 Ultra being the best-selling GenAI-capable smartphone and commanding over 30% market share. Samsung’s strategy of bundling accessories with their smartphones has played a significant role in the success of the S24 range, helping to drive sales and attract more consumers to the brand.
As part of a mid-season refresh, Samsung is expected to offer the new Galaxy S24 with a range of peripherals, including the upcoming Galaxy Watch Fan Edition. This smartwatch is designed to offer most of the features of a larger device but at a more cost-effective price, making it an attractive option for consumers looking for value for money. The bundle deal of the S24 and Watch FE is expected to be a popular choice once the smartwatch is officially launched.
While the Galaxy Watch FE has not been officially announced by Samsung yet, many commentators believe it will be released later this month, with June 24th as a potential launch date. The bundle offer featuring the S24 and Watch FE was briefly listed on Samsung’s website but has since been removed. It is likely to make a return once the smartwatch is officially available, giving consumers the opportunity to purchase both devices together at a discounted price.
In addition to the promotion for the Galaxy S24, Samsung has been making design choices for their upcoming Galaxy Z Fold 6. The company is expected to introduce new features and improvements to their foldable smartphone, building on the success of previous models. With their innovative designs and strategic marketing campaigns, Samsung continues to be a major player in the smartphone industry, attracting consumers with their cutting-edge technology and attractive bundle offers.
