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MajorBoost co-founder and CEO Lekshmi Venu at the AI2 Incubator summer party last year. (GeekWire File Photo / Taylor Soper)

San Francisco health tech startup SuperDial acquired MajorBoost, a Seattle startup that helps healthcare teams use AI to automate phone conversations with insurance companies.

Founded in 2020 and spun out of Seattle’s AI2 Incubator, MajorBoost helps medical billing companies, clinics, and patient services firms handle phone calls. The software can navigate interactive voice response “phone trees,” listen to hold music, and take notes.

Terms of the deal were not disclosed.

SuperDial, founded in 2021, offers similar conversational AI products for healthcare organizations.

“These time-consuming calls cost healthcare organizations billions of dollars every year,” SuperDial CEO Sam Schwager said on LinkedIn. “Fortunately, they can now be automated with AI voice agents capable of processing unstructured data in real-time and conversing naturally. This acquisition brings us one step closer to our goal of making these burdensome phone calls a thing of the past for healthcare organizations.”

MajorBoost CEO Lekshmi Venu previously spent six years at Amazon, where she led machine learning for Amazon Payments. She founded the startup with Microsoft vet Ben Hesketh, who departed in January 2024, according to LinkedIn. The third co-founder, Andrew Palmer, was previously a software developer at Microsoft, Moz and Rover. Palmer also left in January 2024.

MajorBoost had five full-time employees. The startup received $350,000 in pre-seed funding from AI2 and later raised a seed round.

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