Google is making changes to its Google One subscription tiers, with the introduction of a new “Google One Lite” plan, as reported by Android Authority. The new plan was discovered in the code of the latest version of the Google Photos app and suggests that changes in how Google charges users for premium services may be on the horizon. Google One is a subscription-based service that provides cloud-based storage across Google Drive, Gmail, and Google Photos accounts, with tiered subscription plans based on storage amounts.
The new Lite plan is expected to coexist alongside Google’s existing Standard, Basic, Premium, and AI Premium plans. It is likely to become the new entry-level option for Google One subscribers, offering at least the 15GB of free storage currently available to non-paying users. The plan may also include some additional features, positioning it between the 15GB free storage tier and the 100GB Basic storage tier. This new plan is of particular interest to Google Photos users and may offer access to premium Google Photos features without requiring additional storage beyond the 15GB included.
Google’s current Google One subscription plans range from $1.99 per month for the 100GB Basic plan to $19.99 per month for the 2TB AI Premium tier. Existing subscribers have access to other plans, including a 200GB plan and high-capacity tiers up to 30TB. However, new customers cannot sign up for these high-capacity plans. The leaked offer of a full year of Google One AI Premium for Pixel 9 Pro customers at no extra cost emphasizes the need for Google to adjust its subscription pricing structure to accommodate changes in its services, especially for customers on higher-tier plans.
Google’s aim to offer a range of subscription options may align with the upcoming release of the Pixel 9 range. The leaked offer suggests that Google is looking to make changes to its Google One pricing structure to meet the evolving needs of its customers. As Google’s subscription services become more complex, Google One will need to adapt its pricing structure both at the high end of the price range and at the entry level. The implications of the leaked offer highlight the importance of providing flexible subscription options for users with various storage needs and preferences.
Google’s introduction of the Google One Lite plan and potential adjustments to its existing subscription tiers indicate a shift in how the company approaches cloud storage services. By offering a new entry-level plan and reevaluating its current pricing structure, Google aims to provide a more flexible and customizable subscription experience for its users. The leaked offer for Pixel 9 Pro customers underscores the need for Google to make changes to its Google One pricing to better accommodate its evolving service offerings and meet the demands of its subscribers. Overall, these developments demonstrate Google’s commitment to providing a comprehensive and user-friendly cloud storage solution through Google One.
