T-Mobile is enhancing the fan experience at the KPMG Women’s PGA Championship by providing infrastructure for the new “KPMG Champcast” mobile app and online experience. This app allows fans to track player shots in real-time using high-resolution drone imagery and ShotLink technology. Champcast can be accessed through the championship’s mobile app or online platform. This tracking technology in golf has evolved significantly over the years, leading to the creation of new statistics like strokes gained that help compare players to others in the field. KPMG also launched its KPMG Performance Insights dashboard in 2021 to provide advanced analytics for LPGA golfers.
In addition to enhancing the fan experience, tracking technology in golf has influenced entertainment experiences off the course. This technology has fueled the adoption of entertainment experiences at businesses like Topgolf and Five Iron Golf in Seattle. The PGA Tour also collaborates with Amazon Web Services to power ShotLink technology, showcasing the impact of technology in the world of golf. T-Mobile’s 5G technology is being promoted at the tournament, adding more camera angles for NBC’s television coverage and connectivity enhancements for event operations at Sahalee Country Club. The company is hosting a lounge at the tournament for fans, featuring an augmented reality experience and showcasing its ongoing involvement in sports sponsorships.
T-Mobile’s partnership with the PGA of America includes a four-year sponsorship deal, enhancing the company’s involvement in major golf tournaments like the PGA Championship and the KPMG Women’s PGA Championship. T-Mobile has a history of sports-related partnerships to promote its products and services, including sponsoring top-ranked women’s golfer Nelly Korda and 2016 Women’s PGA Championship winner Brooke Henderson. The company’s involvement in these events not only enhances the fan experience but also highlights the role of technology in transforming the world of golf.
The integration of tracking technology in golf has significantly enhanced the fan experience at the KPMG Women’s PGA Championship. By providing infrastructure for the new “KPMG Champcast” app, T-Mobile is allowing fans to track player shots in real-time using high-resolution drone imagery and ShotLink technology. This technology has evolved over the years, leading to the creation of new statistics like strokes gained and advanced analytics for LPGA golfers through the KPMG Performance Insights dashboard. The impact of tracking technology extends beyond the golf course, fueling adoption of entertainment experiences at businesses like Topgolf and influencing the way golf is viewed both on and off the course.
T-Mobile’s involvement in the KPMG Women’s PGA Championship showcases the company’s commitment to enhancing the fan experience through technology. By promoting its 5G technology at the tournament and providing additional camera angles for television coverage, T-Mobile is at the forefront of integrating technology into major golf events. The company’s partnerships with top-ranked women’s golfers like Nelly Korda and past winners like Brooke Henderson demonstrate T-Mobile’s commitment to being a key player in the world of sports sponsorships. Overall, T-Mobile’s involvement in the KPMG Women’s PGA Championship highlights the evolving role of technology in transforming the golfing experience for both players and fans alike.
