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Qualtrics, a technology company based in Provo, Utah and Seattle, has appointed Lynn Girotto as its new chief marketing officer. Girotto brings with her a wealth of experience, having served in marketing roles at various companies including Vimeo, Heap, Amperity, Tableau, Getty Images, Starbucks, and Microsoft. Qualtrics offers technology that helps companies collect data and enhance customer, employee, and user experiences with their products and services. Girotto will be relocating from Seattle to Utah for her new position at Qualtrics.

In a statement, Girotto expressed her excitement to be joining Qualtrics during a pivotal moment for the company. She highlighted the potential of AI solutions in helping companies better understand and serve their employees, prospects, and customers. Qualtrics has recently made other strategic hires, including Gurdeep Singh Pall as its first president of artificial intelligence strategy. The company has a significant presence in Seattle, with approximately 900 employees based in the city. These moves indicate Qualtrics’ commitment to leveraging cutting-edge technology to enhance customer experiences and drive growth.

Another notable personnel change in the Pacific Northwest is the appointment of Matthew Raymond as vice president of product at Humanly. Raymond, who was previously CEO of Teamable and head of product at Mailchimp, will join Humanly following the acquisition of Teamable. Additionally, Ron Miller, a former senior engineering manager at Starbucks, has taken on the role of director of engineering at Arc’teryx Equipment. These appointments reflect a trend of experienced professionals moving across companies and industries within the region.

Girotto’s appointment as chief marketing officer at Qualtrics underscores the company’s focus on improving customer experiences through technology. With her background in marketing and her track record of success at various companies, Girotto is well-positioned to drive Qualtrics’ growth and expansion. The company’s recent hires, including Pall as president of artificial intelligence strategy, further demonstrate Qualtrics’ commitment to innovation and leveraging AI to enhance its offerings.

The addition of Girotto to Qualtrics’ leadership team comes at a time of significant growth for the company. With a strong presence in Seattle and a focus on leveraging AI solutions to drive customer experiences, Qualtrics is poised for continued success in the experience management technology space. Girotto’s expertise and experience in marketing and technology make her a valuable addition to the company, and her relocation to Utah signifies her commitment to driving Qualtrics’ growth and success.

Overall, the appointment of Lynn Girotto as chief marketing officer at Qualtrics, along with other key personnel changes in the Pacific Northwest, highlights the region’s vibrant technology and marketing landscape. As companies seek to enhance customer experiences and leverage AI solutions, experienced professionals like Girotto and Pall are playing crucial roles in driving growth and innovation. These developments bode well for the continued success and expansion of companies like Qualtrics in the competitive experience management technology market.

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