Jason Day, an Australian native and professional golfer, began his 17th season on the PGA Tour wearing gear from Malbon Golf, a brand founded by Stephen and Erica Malbon in 2017. The brand focuses on creating a lifestyle appeal that extends beyond traditional golf attire, attracting a wide range of individuals from rappers to everyday golfers to top Tour players like Day. After years of wearing similar gear from major brands like Nike and Adidas, Day wanted to express his individuality on the course, leading him to choose Malbon for a custom look that stood out from the typical tight, form-fitting styles seen on the Tour.
Stephen and Erica Malbon have built a global following for their brand by collaborating with various companies and creating a community of diverse individuals who share a love for golf and fashion. Their mission is to inspire today’s youth to participate in the game of golf by breaking down barriers and making it more accessible and appealing to a wider audience. While some may view Malbon as disruptive, Stephen emphasizes that the brand is more about being inspirational and authentic, celebrating the game in a unique and inclusive way.
Day’s decision to wear Malbon at Tour events, including the prestigious Masters tournament, has garnered mixed reactions from his peers. While older players may not be fans of the baggier, more fashion-forward styles, younger golfers appreciate the brand’s fresh approach to golf attire. The brand aims to challenge the traditional notions of golf fashion, creating a more vibrant and diverse representation of the sport that resonates with a new generation of players.
For Day, wearing Malbon at events like the Masters is a way to showcase his individuality while respecting the traditions of the game. By blending fashion with golf in a respectful manner, Day and Malbon hope to bring a new perspective to the sport, highlighting the creativity and inclusivity that can coexist in golf culture. As Day navigates the historic Augusta National course in unconventional attire, he aims to demonstrate that golf can embrace both tradition and innovation.
Malbon’s focus on community-building and inclusivity has resonated with a wide range of individuals, including LPGA Tour golfers and celebrities from different backgrounds. By creating a space where music, art, fashion, and golf intersect, Malbon is breaking down barriers and making the game more approachable for individuals who may have felt intimidated by traditional country club environments. Through their unique approach to golf apparel, Malbon is shaping the future of the game and inspiring a new generation of players.
As Day prepares to wear Malbon gear at prestigious events like the Masters, he is excited to showcase the brand’s innovative designs and unique aesthetic on one of golf’s biggest stages. While not everyone may embrace the brand’s non-traditional styles, the attention and conversation generated by Malbon’s presence in the golf world is a positive sign of the brand’s impact. By bringing individuality and creativity back to the forefront of golf fashion, Malbon and players like Day are shaking up the status quo and redefining the boundaries of what golf attire can be.
