A new trend has emerged on TikTok, known as “demure,” where people are encouraged to live modestly and be mindful of their actions. Content creators, such as Jools Lebron, have explained what it means to “act demure” through videos that have gone viral, garnering millions of views. The term “demure” means “reserved” and “modest,” according to Merriam-Webster, and has been popularized on TikTok with over 122,000 videos featuring the hashtag #demure. Users on the platform have embraced the trend and expressed their love for using the word in various contexts.
In videos on TikTok, creators like Campbell Puckett and Zach Jelks have demonstrated how one can embody a demure personality in different situations. Puckett showcased her demure demeanor by eating an almond croissant in a neat and modest manner, while Jelks explained his demure Chipotle order, emphasizing the importance of simplicity in his choices. These examples highlight the idea of being demure as being refined, reserved, and conscious of one’s actions, especially in public settings like airports or restaurants.
The demure trend on TikTok has gained traction after the popularity of “brat summer,” a term coined by singer Charli XCX to describe a carefree and somewhat reckless lifestyle. In contrast, being demure implies a more restrained and mindful approach to living, focusing on modesty and subtlety in one’s behaviors. Both trends reflect the diverse personalities and expressions found on social media platforms, showing the range of lifestyle choices and attitudes that users can explore and adopt.
As the demure trend continues to spread on TikTok, users have expressed both confusion and admiration for the concept, with some incorporating it into daily activities like grabbing a straw or slicing food in a delicate manner. The rise of lifestyle trends on social media platforms highlights the influence of digital culture on shaping behaviors and perceptions, as individuals seek to align themselves with certain ideals and values promoted online. Whether it be through adopting a demure lifestyle or embracing a more carefree attitude, users are finding ways to express themselves and connect with others through these trends.
Creators like Lebron, Puckett, and Jelks have used their platforms to educate and entertain audiences about the demure trend, offering insights into how one can embody this lifestyle concept in various settings. By sharing personal experiences and examples, these creators have sparked conversations about what it means to be demure and the significance of being mindful in everyday interactions. Through their videos and engagement with followers, they have contributed to the ongoing dialogue around lifestyle trends and social media influences, shaping the way individuals engage with digital content and community spaces.
Overall, the demure trend on TikTok reflects a growing interest in living modestly and mindfully, with creators and users alike exploring new ways to embody these ideals in their daily lives. By showcasing examples of demure behaviors and attitudes, individuals can engage with the trend and gain insights into how they can incorporate these values into their own routines. As social media continues to evolve, trends like demure and brat summer offer opportunities for self-expression and connection, allowing users to explore different facets of their personalities and lifestyles in a digital context.
