Ana Bubolea, the Founder of Buzzworthy Brands, has over 15 years of experience in turning a leader’s personal brand into a competitive business advantage. She emphasizes the importance of a strong personal brand in strengthening credibility and impacting the perception of the organization represented. Through strategies like sharing articles and going live, Ana has built a engaged community that attracts like-minded professionals.
Members of the Marketing and PR Group, a community within the Forbes Business Council, shared their insights on how to turn new connections into exciting opportunities for personal brand growth. Recommendations include starting with a self-assessment to define core values, crafting a distinct copy style, and selecting consistent visual elements. Elevating public speaking skills, teaming up with like-minded professionals, and creating a great Google Knowledge Panel are also key strategies to enhance personal branding.
Having a compelling story to tell, engaging with the community on social media, and launching a podcast are other effective ways to grow a personal brand. By actively engaging on social media platforms and sharing insights, professionals can position themselves as knowledgeable leaders and increase their visibility. Taking on projects that deliver measurable business value and leveraging social proof, such as recommendations on LinkedIn, are also important aspects of enhancing personal branding.
The Forbes Business Council, focused on growth and networking for business owners and leaders, provides a platform for professionals to share their expertise and insights on personal branding. By participating in the community and learning from the experiences of others, professionals can gain valuable strategies for building and strengthening their personal brands. Ultimately, a strong personal brand can lead to increased credibility, visibility, and networking opportunities in the industry.