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Blake Lively’s It Ends With Us press tour is in full swing, but the actor is also keeping busy with the launch of her haircare brand, Blake Brown. Lively’s character in the film adaptation of Colleen Hoover’s novel owns a flower shop called Lily’s Blooms, so the actor is embracing all things floral in her fashion choices on the promotional tour. During a recent outing on the Upper West Side, Lively showcased two different looks, both featuring floral motifs.

For her first look, Lively wore a sheer blue sleeveless sheath dress with a skirt of rainbow ostrich feathers from designer Olivia Cheng’s brand Dauphinette. The dress featured a celestial scene with angels playing music above a field of daisies and butterflies. Lively styled the dress with a multicolored chain belt, dangling earrings with blue stones, and rhinestone-covered heels. Later, she changed into a white ankle-length dress covered in multicolored roses and paired it with pale pink peep-toe Louboutins featuring 3D flowers on the ankles and an oversized turquoise rose ring.

As someone who famously does not use a stylist, Lively’s fashion choices are all her own and reflect her love of bold and elegant looks. With just over a week until the premiere of It Ends With Us, Lively is sure to have a variety of stunning looks ready for the red carpet. The actor’s attention to detail and unique sense of style have made her a fashion icon in Hollywood, and her latest looks are no exception.

In addition to her promotional duties for her upcoming film, Lively’s haircare brand, Blake Brown, is also making waves in the beauty industry. With the official launch of the brand, fans can expect high-quality products that reflect Lively’s own dedication to hair care and styling. The actor’s commitment to excellence in all her ventures is evident in both her fashion choices and her business endeavors, setting her apart as a multi-talented and entrepreneurial force in the entertainment industry.

Overall, Blake Lively’s press tour for It Ends With Us is off to a stylish start, with the actor showcasing a range of floral-themed looks that highlight her unique fashion sense. From celestial scenes with angels and butterflies to multicolored roses, Lively’s outfits are a true testament to her flair for bold and elegant fashion choices. As the premiere of the film draws near, fans can expect even more stunning looks from Lively as she continues to make waves both on and off the red carpet.

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