Danielle Holloway McCarthy, the President of Advanced Management Company (AMC) in Irvine, California, leads a property management company in a competitive market catering to almost 45 million American households who are renters, offering a variety of rental options to suit different needs and preferences. They strive to provide the best rental experience through modern amenities such as fitness centers, pools, community events, and eco-friendly interior finishes.
Implementing Property Management System (PMS) software has allowed AMC to move away from paper forms to a digital system with e-signature capabilities, which has led to four distinct benefits: easy access to information, streamlined information updates, fast issue resolution, and increased resident satisfaction. Cloud-based platforms enable managers to securely store and retrieve information remotely from any location, facilitating seamless communication between property managers, residents, vendors, and property owners.
Responding promptly to residents’ needs is a crucial aspect of being a good landlord, with 72% of residents citing it as the most important factor in a recent survey. Utilizing online scheduling, outreach through apps, and fast response times, AMC ensures that their residents’ needs are addressed in a timely manner. Features like virtual tours and smart solutions, such as smart thermostats and video doorbells, enhance resident satisfaction by providing more control over their living environment and security.
By adopting PMS and digital contract lifecycle management (CLM) systems, property management companies can streamline workflows, improve accessibility, and enhance resident satisfaction. However, before implementing such technology, companies should consider factors such as the solutions offered by PMS technology, the need for expert help, comparing pricing, implementation costs, ease of use, and the potential benefits it can bring to the organization.
Ultimately, embracing technology advancements in property management can lead to heightened satisfaction for residents, improved efficiency for staff, and overall growth for the business. The Forbes Business Council, a growth and networking organization for business owners and leaders, offers opportunities for business owners to expand their networks and qualifications. Through strategic implementation of modern technology, property management companies can create a more seamless, efficient, and satisfying experience for both residents and employees.
