Josh Felber, CEO/CMO of 10x Training Systems LLC, is well-versed in the mindset and success strategies of the top 1%. When it comes to launching yourself as an author, he believes it requires a similar approach to launching a business. Felber, a co-author of two bestsellers, shares his insights on transitioning from an idea to a bestseller.
To write a bestseller, Felber emphasizes the importance of validation and development. This involves understanding the audience’s needs and desires, analyzing the genre landscape, and positioning ideas in a way that resonates with the target audience. Seeking feedback during the developmental stages helps enrich and refine the manuscript, laying a strong foundation for the narrative.
Embracing the chaos of the first draft is crucial, allowing for the free flow of creativity without inhibitions. After completing the initial draft, taking a break before revising is essential to approach the manuscript with a fresh perspective. Iterative rewriting and revising enhance the manuscript’s potential, preparing it for professional editing to align with industry standards.
Investing in professional editing and creating a captivating cover design are vital steps to enhancing the book’s marketability. Seamless formatting for both e-books and print mediums is important for a reader-friendly experience. Building a platform through social media, websites, blogs, and email lists helps cultivate an audience and increase engagement, leading to a successful launch.
A comprehensive marketing strategy involving book reviews, social media campaigns, and targeted advertisements is crucial for maximizing the book’s visibility and reach. Building pre-release anticipation and excitement through teasers, excerpts, and behind-the-scenes glimpses is key. Establishing strategic partnerships and collaborations can further elevate the book’s presence in the market.
Beyond achieving bestseller status, Felber emphasizes the importance of fostering meaningful connections with the audience and staying creative to sustain momentum and growth. Writers should commit to continuous creativity and innovation, whether working on the next book in a series or exploring new narrative horizons. Felber believes that becoming a bestseller is not a destination but a milestone on the journey towards literary excellence and success.
