Summarize this content to 2000 words in 6 paragraphs in Arabic Unlock the Editor\u2019s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.Microsoft has unveiled an upgraded version of its artificial intelligence assistant that remembers user preferences and take actions on their behalf, as the tech giant takes on rivals building AI-infused products designed to attract millions of consumers.The Seattle-based group at an event on Friday to mark its 50th anniversary announced a personalised \u201cCopilot\u201d that develops a \u201cmemory\u201d and can recall important details, such as family birthdays and hobbies. Mustafa Suleyman, the company\u2019s consumer AI chief and former co-founder of Google\u2019s DeepMind unit, previewed several features, such as its digital assistant being able to independently book tickets, make reservations and shop for goods online. \u201cThis is far richer, more dynamic, supportive and emergent than any software we\u2019ve seen before,\u201d Suleyman said, noting that customers would retain controls over the new \u201cagentic\u201d AI abilities. The Copilot update represents the biggest step yet for the company\u2019s consumer AI unit, more than a year after Suleyman joined Microsoft and as the company undergoes a strategic overhaul to reduce its OpenAI dependency.Microsoft\u2019s corporate offerings, such as Microsoft\u2019s 365 workplace and Azure cloud, have helped drive profitability. The group derives more than three-quarters of its revenues from those services. But the company is seeking to leverage AI to reinvent its image among consumers, a market it has frequently lost ground to competitors, such as Apple, Amazon and Google. Suleyman was speaking at an event attended by former chief Steve Ballmer and Microsoft co-founder Bill Gates. Both leaders had, at various times, made poorly received bets in the consumer market, including the Zune music player and Windows line of smartphones. Current chief Satya Nadella, who took over in early 2014, pivoted Microsoft\u2019s business from desktop computers to the cloud. The company\u2019s share price has risen tenfold since to nearly $2.8tn. \u201cWindows phone was a huge miss. Search has been a huge miss. Microsoft has had a number of big misses,\u201d said S Somasegar, a managing director at venture capital firm Madrona and a former Microsoft executive. \u201cIf the work Mustafa is doing with consumer AI starts resonating, it will unlock huge amounts of value.\u201d Suleyman also demonstrated a previously shown \u201cVision\u201d feature that will enable Copilot to process information from a user\u2019s phone camera. It will also release a podcast-generating feature having poached staff from DeepMind, which created a similar feature for Google\u2019s AI unit.Microsoft said it was using AI to upgrade the company\u2019s Bing search as it seeks to compete with Google in a market where the Mountain View-based search giant retains a 90 per cent market share. The moves come amid concern that Microsoft has grown dependent on its relationship with OpenAI. Copilot is built, in part, using the start-up\u2019s models but the feature is less popular than the start-up\u2019s own ChatGPT. Several features announced by Microsoft on Friday, including \u201cdeep research\u201d, are already available on OpenAI\u2019s platform. Nadella hired Suleyman in March 2024 from Inflection AI, the start-up he co-founded in 2022, paying $650mn to license Inflection\u2019s technology and hire most of its talent.That was less than six months after a board room bust up at OpenAI that involved founder Sam Altman being fired before being restored at the helm of the organisation. Nadella helped Altman return to his post, but has distanced the company from the OpenAI\u2019s capital intensive pursuit of artificial general intelligence, when computers reach or surpass human cognition.\u201cUs self-claiming some AGI milestone, that\u2019s just nonsensical benchmark hacking to me,\u201d Nadella told podcaster Dwarkesh Patel earlier this year. Microsoft has instead focused on the commercialisation of the technology, arguing that much of the potential uplift tied to AI will be generated through applications. The company has also widened its pool of AI investments, backing France\u2019s Mistral and Abu Dhabi\u2019s G42. The software giant maintains a profit-sharing agreement with OpenAI and access to its models until at least 2030. <\/p>\n","protected":false},"excerpt":{"rendered":"
Summarize this content to 2000 words in 6 paragraphs in Arabic Unlock the Editor\u2019s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.Microsoft has unveiled an upgraded version of its artificial intelligence assistant that remembers user preferences and take actions on their behalf, as the tech giant takes<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[],"class_list":{"0":"post-263625","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tech"},"_links":{"self":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts\/263625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/comments?post=263625"}],"version-history":[{"count":0,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts\/263625\/revisions"}],"wp:attachment":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/media?parent=263625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/categories?post=263625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/tags?post=263625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}