Summarize this content to 2000 words in 6 paragraphs in Arabic Unlock the Editor\u2019s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.Online dating company Match Group is seeking to solve an age-old problem with romance: how to get men to behave better.The group, which owns matchmaking platforms Tinder and Hinge, is using artificial intelligence to detect signals that somebody might be sending a message that is abusive or overly sexual, as part of its push to coach users into more chivalrous conduct online.\u00a0For \u201cmen especially\u201d, a \u201cbig part of our safety approach is focused on driving behavioural change so that we can make dating experiences safer and more respectful\u201d, said Yoel Roth, head of trust and safety at Match.\u00a0When a user types an \u201coff-colour\u201d message, Match\u2019s apps will generate an automated prompt asking them if they are sure they want to send it.\u00a0\u201cWe think of it internally as \u2018too much, too soon\u2019,\u201d Roth said.\u00a0A fifth of people who receive these prompts reconsider their messages, according to Match.The efforts to enlist AI to help improve dating behaviour come as the three largest online matchmaking brands globally \u2014 Match\u2019s Tinder and rivals Badoo and Bumble \u2014 are all shedding users as a result of so-called dating app fatigue among Generation Z users.\u00a0This has seen online dating groups launch an array of new features, including friend-finding and community-building products, in an attempt to help reverse a post-pandemic slowdown in users. Surveys suggest that \u201cburnout\u201d on matchmaking platforms is particularly prevalent among young women, a group that Match chief executive Bernard Kim last year described as \u201cliterally the most critical demographic for all dating apps\u201d.\u201cIn the context of online dating, where young people grow up and enter the dating marketplace [\u2009.\u2009.\u2009.] there\u2019s a real need and opportunity to help people understand the norms and behaviours that go along with respectful and consensual dating,\u201d said Roth.Roth joined Match in March last year, 16 months after suffering a very public break-up from his previous company Twitter, now known as X, where he worked for more than seven years heading the team that banned US President Donald Trump\u2019s account in January 2021 following the attack on the Capitol.\u00a0He resigned just two weeks after Elon Musk\u2019s takeover of Twitter in October 2022, writing in the New York Times that he could not remain at a company where policies were \u201cdefined by edict\u201d.\u00a0Soon after, Roth became the target of a flood of harassment, which followed criticism from Musk himself.\u00a0As Match\u2019s safety chief, Roth will once again have to contend with Trump and his close confidant Musk.\u00a0The impact of the new US administration has already begun to affect online safety policies at major social networks. Meta, which owns Facebook and Instagram, last month moved to end its fact-checking programme and weaken hate speech policies as part of a \u201cfree speech\u201d overhaul.\u00a0Roth insisted that Trump\u2019s election would not \u201cmeaningfully\u201d change Match\u2019s approach to trust and safety, in part because of the company\u2019s distinct role in forming one-on-one connections.\u201cWe are not planning any changes to our policies or our products and, ultimately, we\u2019re doubling down on safety,\u201d said Roth. \u201cWe\u2019re not just doing it because we think it\u2019s the right thing to do morally. We\u2019re doing it because we know it\u2019s the right thing from a business perspective.\u201d\u00a0Beyond shaping daters\u2019 conduct, Roth said his job was also increasingly focused on combating sophisticated organised scams. The US Federal Trade Commission estimates that consumers last year lost $823mn to romance scams, and warns that these schemes \u2014 while less prevalent than other types of imposter scams \u2014 are often particularly costly for individuals.While rapid advances in AI have raised alarm bells about the potential for deepfakes and automated bots to accelerate online fraud, Roth said the biggest threats facing dating app users still come from humans.Spam activity from bots was still relatively easy to block, he said, but the organised crime rings behind \u201cmassively profitable\u201d scams had developed increasingly sophisticated techniques to evade detection.\u00a0These crimes generally involve \u201ccall centres full of people\u201d \u2014 often people \u201cwho have been kidnapped or trafficked\u201d \u2014 in countries such as Myanmar, Laos and Cambodia. \u201cWe\u2019re not talking about bots and fake accounts but actually real people, using real phones, engaging in real manually typed conversations,\u201d said Roth.<\/p>\n","protected":false},"excerpt":{"rendered":"
Summarize this content to 2000 words in 6 paragraphs in Arabic Unlock the Editor\u2019s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.Online dating company Match Group is seeking to solve an age-old problem with romance: how to get men to behave better.The group, which owns matchmaking platforms<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[],"class_list":{"0":"post-207605","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tech"},"_links":{"self":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts\/207605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/comments?post=207605"}],"version-history":[{"count":0,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts\/207605\/revisions"}],"wp:attachment":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/media?parent=207605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/categories?post=207605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/tags?post=207605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}