{"id":105922,"date":"2024-06-05T13:49:29","date_gmt":"2024-06-05T13:49:29","guid":{"rendered":"https:\/\/globeecho.com\/ar\/international\/rewrite-this-title-in-arabic-inside-nbcs-olympics-bet-on-pop-culture-in-paris-with-help-from-snoop-dogg-and-cardi-b\/"},"modified":"2024-06-05T13:49:30","modified_gmt":"2024-06-05T13:49:30","slug":"rewrite-this-title-in-arabic-inside-nbcs-olympics-bet-on-pop-culture-in-paris-with-help-from-snoop-dogg-and-cardi-b","status":"publish","type":"post","link":"https:\/\/globetimeline.com\/ar\/international\/rewrite-this-title-in-arabic-inside-nbcs-olympics-bet-on-pop-culture-in-paris-with-help-from-snoop-dogg-and-cardi-b\/","title":{"rendered":"rewrite this title in Arabic Inside NBC&#x27;s Olympics bet on pop culture in Paris, with help from Snoop Dogg and Cardi B"},"content":{"rendered":"<p>Summarize this content to 2000 words in 6 paragraphs in Arabic<br \/>\n                                        LOS ANGELES (AP) \u2014 NBC is inserting some pop culture flavor into the world\u2019s biggest sports spectacle: From Megan Thee Stallion dancing with dressage horses at the Palace of Versailles to Peyton Manning riding a giant baguette blimp over the Eiffel Tower, the network has strategically partnered with several big names to build anticipation for the Paris Olympics.Enlisting a plethora of entertainers and non-Olympic athletes is designed to entice viewers after the network \u2014 and longtime Olympics broadcaster in the U.S. \u2014 drew lackluster ratings for the last Summer Olympics, in Tokyo, and the Winter Olympics in Beijing. Held amid the coronavirus pandemic, those Games proceeded with muted fanfare and few announcers on-site.But with over 11 million expected to attend the two-week Summer Games that start July 26, NBC \u2014 which holds the broadcasting rights to the Olympics through 2032 \u2014 wants to attract more viewers by bringing Olympic stories to life with popular and diverse personalities. <\/p>\n<p>\u201cWe speak to a broader audience,\u201d said Snoop Dogg, who has been brought on as a primetime NBC correspondent for Paris. The ultra-smooth rapper had become a fan favorite during the Tokyo Games, when he and Kevin Hart did in-studio commentary for Peacock.<\/p>\n<p>Snoop Dogg will be on the ground in Paris by late July, exploring the city\u2019s landmarks and attending competitions and events. He\u2019s already had casual on-video interviews with a few Olympians about their respective sports, including women\u2019s basketball player A\u2019ja Wilson, gymnast Sunisa Lee, skateboarder Jagger Eaton and beach volleyball players Sara Hughes and Kelly Cheng. <\/p>\n<p>\u201cWe have different perspectives and different views,\u201d Snoop Dogg said of the recruited entertainers. \u201cThe world that we live in right now, it is appropriate for me to give our side of the story, because we\u2019ve always been a great voice and a great instrument. But we\u2019ve never been the conductor. Now I get to play the role of conductor.\u201d<\/p>\n<p>After the pandemic-delayed Tokyo Games in 2021, NBC created a new playbook to increase excitement for this summer\u2019s coverage. Network researchers found that people between the ages of 26-40 wanted an Olympics that infuses more pop culture into the everyday conversation. Singer Kelly Clarkson and NFL legend Peyton Manning will join sportscaster Mike Tirico in Paris as hosts of the opening ceremony along the Seine, held for the first time outside a stadium setting. Comedian Leslie Jones will contribute to on-air and social media coverage. Podcaster Alex Cooper of \u201cCall Her Daddy\u201d fame will host live, interactive watch parties in Paris called \u201cWatch with Alex Cooper,\u201d a program where she\u2019ll appear in a picture-in-picture view sharing her insights and answering questions from fans in real time. <\/p>\n<p>                    Kelly Clarkson and Peyton Manning will join sportscaster Mike Tirico as hosts of the opening ceremony at the Paris Olympics (AP Photo)<\/p>\n<p>        \u201cI\u2019m not a former Olympian, but they sort of convinced me that we are just celebrating these athletes and a little bit about what drives them,\u201d said Manning, a Pro Football Hall of Famer and two-time Super Bowl winner. He\u2019s also the co-host of the ESPN-produced \u201cMonday Night Football with Peyton and Eli\u201d with his brother and fellow former NFL quarterback Eli Manning.<\/p>\n<p>Hart returns too, collaborating with Kenan Thompson on an eight-episode commentary series offering comical recaps of the best and most unexpected Olympic moments.\u201cIt\u2019s under the umbrella of sports, but it\u2019s really a cultural celebration,\u201d said Tirico, who will host his fourth opening ceremony of the Olympics. He will team up with Jimmy Fallon along with past Olympians Tara Lipinski and Johnny Weir for NBC\u2019s closing ceremony coverage. <\/p>\n<p>                    Jimmy Fallon, Tara Lipinski and Johnny Weir will join sportscaster Mike Tirico for NBC\u2019s closing ceremony coverage (AP Photo)<\/p>\n<p>        Tirico said integrating more pop culture elements into the coverage was a \u201cgrand slam\u201d idea.\u201cIf we bring a little cross-section of America together to give you a flavor of the games and do it under one tent, it\u2019ll keep you around for 17 nights,\u201d he said. \u201cThat\u2019s our plan. Our goal. We\u2019re so glad that we\u2019ve got people like Snoop, Peyton, Kelly and to help us do it.\u201dAlong with Megan Thee Stallion and Manning\u2019s commercials, several other promotional spots have already aired on NBC: Rapper Cardi B appeared in a promo, getting her nails done with track star Sha\u2019Carri Richardson. Actor Lily Collins reprised her \u201cEmily in Paris\u201d role to pitch executives a new wardrobe idea for sprinter Noah Lyles. Paris Hilton helped reveal the Olympics logo. Dolly Parton collaborated with the network on a video for her cover of \u201cWe Are the Champions\/We Will Rock You,\u201d which has been used to promote coverage. <\/p>\n<p>\u201cWe wanted to be a part of the cultural zeitgeist,\u201d said Molly Solomon, executive producer and president of NBC Olympics Production. \u201cWe wanted to make sure that it feels like more than just a sporting event. It\u2019s really an entertainment and pop culture event that is centered around athletes stories.\u201dSo far, the commercials have generated strong numbers. According to NBC, Collins\u2019 promo spot drew more than 30 million viewers on the network\u2019s platforms. Megan Thee Stallion\u2019s ad garnered 12 million views, while Snoop Dogg pulled in just under 10 million through their social media channels.<\/p>\n<p>\u201cWe tried to remain very true to our audiences and the placement of the content,\u201d said Jennifer Storms, NBC\u2019s chief marketing officer of Entertainment and Sports. \u201cWe\u2019re working together on the talent and how they have a continuous storyline before the Olympics and through the Olympics.\u201dStorms wants to bring Olympians\u2019 stories to the forefront through popular voices. Expect stories from singer John Legend about gymnast Simone Biles, WWE star Cody Rhodes on wrestler David Taylor and \u201cChicago Fire\u201d actor Eamonn Walker on Lyles, she said. \u201cThat translates to telling the story around an athlete that America might not know yet,\u201d Storms said. \u201cSo the talent are critical to catching people\u2019s attention.\u201dManning hopes to make an influential mark. He\u2019s looking forward to delving into the backstories of Olympians such as Biles and swimmer Katie Ledecky.\u201cMaybe athlete to athlete,\u201d Manning said, \u201cthey will share some information that maybe they just wouldn\u2019t tell anybody.\u201d___More AP coverage of the Paris Olympics: https:\/\/apnews.com\/hub\/2024-paris-olympic-games<\/p>\n<p>  window.fbAsyncInit = function() {<br \/>\n      FB.init({<\/p>\n<p>              appId : &#8216;870613919693099&#8217;,<\/p>\n<p>          xfbml : true,<br \/>\n          version : &#8216;v2.9&#8217;<br \/>\n      });<br \/>\n  };<\/p>\n<p>  (function(d, s, id){<br \/>\n     var js, fjs = d.getElementsByTagName(s)[0];<br \/>\n     if (d.getElementById(id)) {return;}<br \/>\n     js = d.createElement(s); js.id = id;<br \/>\n     js.src = &#8220;https:\/\/connect.facebook.net\/en_US\/sdk.js&#8221;;<br \/>\n     fjs.parentNode.insertBefore(js, fjs);<br \/>\n   }(document, &#8216;script&#8217;, &#8216;facebook-jssdk&#8217;));<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Summarize this content to 2000 words in 6 paragraphs in Arabic LOS ANGELES (AP) \u2014 NBC is inserting some pop culture flavor into the world\u2019s biggest sports spectacle: From Megan Thee Stallion dancing with dressage horses at the Palace of Versailles to Peyton Manning riding a giant baguette blimp over the Eiffel Tower, the network<\/p>\n","protected":false},"author":1,"featured_media":105923,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57],"tags":[],"class_list":{"0":"post-105922","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-international"},"_links":{"self":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts\/105922","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/comments?post=105922"}],"version-history":[{"count":1,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts\/105922\/revisions"}],"predecessor-version":[{"id":105924,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/posts\/105922\/revisions\/105924"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/media\/105923"}],"wp:attachment":[{"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/media?parent=105922"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/categories?post=105922"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/globetimeline.com\/ar\/wp-json\/wp\/v2\/tags?post=105922"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}