Nooks, an AI sales platform, has recently raised $43 million in Series B funding led by Kleiner Perkins, bringing its total funding to $70 million and valuation to $285 million. Co-founded by Stanford classmates in 2020, Nooks started as a virtual office platform for remote teams but pivoted to focus on AI tools for sales in 2022, a move that has proven successful with a quadrupled revenue year on year. The platform uses off-the-shelf AI models and a dataset of 100 million anonymized sales conversations to provide sales reps with automation tools for tasks like finding leads, leaving voicemails, and practicing sales calls. This investment will allow Nooks to expand its team and enhance its product with new features.
One of the key features of Nooks is its dialing assistant, which has helped sales representatives like Tony De Leon increase the number of conversations they have per day from two to 10, significantly improving pipeline generation. The platform integrates with other software that salespeople use daily, such as Salesforce and HubSpot, to reduce “tool bloat” and streamline workflows. With tech giants like Salesforce and Microsoft also offering AI-powered tools for sales reps, Nooks aims to help the roughly 3 million sales representatives in the country automate tedious tasks and focus on the strategic aspects of selling. The platform also offers coaching tools for salespeople to practice calls and receive feedback from AI roleplaying as potential customers.
Nooks’ success in the AI sales space has been attributed to its ability to provide practical solutions that increase productivity and revenue for enterprises. Leigh Marie Braswell, a partner at Kleiner Perkins who led the firm’s investment in Nooks, believes that the platform’s focus on empowering sales teams to focus on human-centered, strategic work like closing deals and building relationships will drive its continued success. With the new funding, Nooks plans to expand its team and improve its product to meet the evolving needs of sales professionals in an increasingly AI-driven world. By leveraging AI technology to automate repetitive tasks and provide valuable insights, Nooks aims to revolutionize the sales process and help businesses achieve their sales goals more efficiently.
As the sales landscape continues to evolve, AI tools like Nooks offer a competitive advantage by enabling sales teams to work smarter and more efficiently. By automating manual tasks and providing valuable insights, Nooks helps sales representatives like Tony De Leon increase their productivity and generate more leads. With a focus on human-centered, strategic work, Nooks aims to empower sales professionals to focus on building relationships and closing deals, ultimately driving revenue growth for enterprises. The platform’s success and recent funding round signal a bright future for AI in the sales industry, as companies continue to adopt advanced technologies to streamline their sales processes and achieve success in a competitive market.
