CEO Mike Hoffman is leading SBI with a focus on aligning business functions with the company’s corporate strategy to drive growth and client success. However, many PE-backed companies are struggling to see the growth they expected due to a lack of focus on improving seller productivity. The pandemic and Great Resignation have led to job dissatisfaction and high turnover rates, causing some companies to hire quickly without paying attention to talent. While digital tools can enhance productivity, companies are realizing that sales talent is crucial to driving growth.
SBI has worked on numerous projects to improve companies’ GTM performance and drive growth, leading to the conclusion that talent is essential for success. Talent can be a fast way to increase revenue and make up for other shortcomings in a company. Additionally, the right talent profile can help close bigger deals faster and drive better results. Without a focus on talent initiatives, companies may not achieve the desired results, even with a strong upside model.
Improving talent should be a priority for CEOs looking to drive growth in their companies. Assessing current talent, identifying impactful skills, and designing a comprehensive training plan can help replicate successful behaviors across the team. With changes in buyer behavior and a more cautious approach to decision-making, sellers must understand their prospects’ challenges to succeed in today’s market. Implementing generative AI tools can assist sales teams in securing meetings and gathering essential information about prospects to drive better results.
Forbes Business Council offers a platform for business owners and leaders to network and grow their businesses. Hoffman’s focus on talent development and aligning business functions with the corporate strategy highlights the importance of talent in driving growth and success in today’s competitive market. By prioritizing talent initiatives, companies can position themselves for rapid growth and client success.
