Crafty Beasts Brewing Company is making waves in the pet industry with their craft brew non-alcoholic beer for dogs. Co-owner and president Cindy James was inspired to create the product after visiting a dog bar in Croatia. The beer is made from a healthy, all-natural Canadian-sourced bone broth with fruits, veggies, and proteins. The company’s goal is to use food waste from beef, seafood, and fruits and vegetables leftover from human markets to fill their cans, making the product environmentally friendly.
Partnering with Craft Coast Canning in Fredericton, Crafty Beasts is set to ship their new product, “Catch,” across Canada. The canning company owner, Jame Ponting, noted that people are increasingly prioritizing their dog’s health, treating them like babies. The first cans were filled in 2020, during the pandemic, and the demand for the doggie brew is growing rapidly. With names like “unleashed” and “fetch,” Crafty Beasts aims to expand internationally in the coming year.
The product is selling best in dog-friendly breweries, patios, and restaurants across Canada. Customers like Melissa Georgoudis from Moncton have praised the beer, with her Rottweiler-Boxer mix, Goon, enjoying it with his friends. The company aims to make their brews a popular choice for dog owners nationwide, allowing them to enjoy a cold one with their furry companions. Crafty Beasts Brewing Company is committed to providing a high-quality and unique product for pets, focusing on sustainability and innovation.
Crafty Beasts’ mission is not only to create a delicious treat for dogs but also to contribute to the planet in a meaningful way. By using food waste from various sources, the company aims to minimize waste and promote environmental sustainability. Partnering with Craft Coast Canning in Fredericton has enabled Crafty Beasts to bring their product to a wider market and meet the growing demand for pet-friendly beverages across the country.
With more businesses opening their doors to both two and four-legged customers, the timing for Crafty Beasts’ products could not be better. Dog owners are increasingly pampering their pets, treating them as part of the family and investing in their health and well-being. Crafty Beasts’ innovative approach to brewing non-alcoholic beer for dogs has struck a chord with pet owners, who are eager to provide their furry friends with unique and enjoyable experiences.
Looking ahead, Crafty Beasts Brewing Company plans to expand internationally and establish their brand in new markets. By offering a range of flavors and names that appeal to pet owners, the company is confident that their products will continue to grow in popularity. As the trend of pampering pets and seeking out unique pet products continues to rise, Crafty Beasts is well-positioned to meet the evolving needs of dog owners and their beloved companions.
