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DBS, a leading bank in Asia, is positioning itself to become the bank of choice for wealth clients as the center of wealth shifts towards Asia. With Singapore as its launchpad, DBS has established a strong presence in the region, leveraging the city-state’s reputation for trust, stability, and rule of law to attract wealthy clients.

As Asia’s wealthy clients increasingly seek AI-powered financial advisory and a range of financial solutions, DBS stands out as one of the few banks that can provide comprehensive services across Personal, Wealth, SME, and Corporate Banking activities in Asia and the Middle East. Shee Tse Koon, Group Executive and Group Head of Consumer Banking Group at DBS, emphasizes the bank’s commitment to tailored advisory and financial solutions to better serve customers in the region.

Recognized as one of the safest banks in Asia and the world, DBS prioritizes trust and safety in its operations. In response to recent industry stresses, the bank is focusing not only on the return on capital but also on the return of capital. With a strong foundation of trust, DBS is poised to tap into the growing wealth in Asia, with strategic investments and expansions in markets such as China, Taiwan, India, and Southeast Asia to better serve wealthy clients across the region.

DBS’s wealth continuum model, which caters to a broad spectrum of clients from ultra-high net worth individuals to mass affluent customers, utilizes AI technology to provide personalized financial services. By leveraging AI capabilities, DBS offers a holistic view of customers’ finances, tailored investment recommendations, and real-time market insights. The bank’s digital wealth planning tool, powered by AI and machine learning models, delivers hyper-personalized investment nudges and insights to clients, enhancing their wealth management experience.

With a focus on driving tailored wealth conversations for both new and existing wealth customers in the region, DBS is well-positioned to capitalize on the rise of Asia as the epicenter of wealth. By offering bespoke solutions, comprehensive services, and AI-driven wealth management tools, the bank aims to support clients in growing, managing, and preserving their wealth. As Asia’s economic growth powers up the wealth market, DBS remains committed to serving clients through their different life stages and needs, ensuring that they can trust and grow their wealth with the bank in the years to come.

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