Nicole Glenn, the CEO of Candor Expedite, has found success in building a positive and diverse workplace culture within her freight expedited business. As the “great resignation” seems to be coming to an end, Glenn emphasizes the importance of strengthening work culture. According to McKinsey research, companies that invest in human capital have consistent earnings, are resilient during crises, and are better at retaining talent compared to their peers in the same sector. Providing employees with a voice in decisions regarding their working model, benefits, and professional development is crucial in creating a healthy work environment.
Glenn shares three key strategies that have been effective in doubling her company’s growth year-over-year since 2017. Embracing work-environment flexibility, accommodating remote, hybrid, or in-person work environments, can put employees at ease. Additionally, getting creative with benefits, such as personalized options based on individual needs and preferences, can be attractive to employees. Lastly, challenging employees to educate and train themselves through programs like coaching, lunch and learns, and financial recognition can foster a more productive and engaged workforce.
To elevate people and develop high-performing teams, Glenn recommends starting practices to improve work culture regardless of industry or location. Being transparent about equal pay and gathering feedback from employees through roundtable meetings and anonymous surveys is crucial in building trust and making necessary changes. Additionally, implementing kindness and compassion in the workplace, as advised by Trailer Bridge CEO Mitch Luciano, can lead to a positive culture that values its employees’ well-being.
Overall, investing in work culture is an investment in a company’s health and success. By prioritizing the well-being of employees and creating a positive and inclusive environment, businesses can attract and retain top talent, foster innovation, and ultimately drive growth and success. As the job market becomes more competitive, building a strong work culture is essential in standing out from competitors and creating a workplace where employees feel valued and motivated to contribute their best work. With the right strategies in place, companies can ensure long-term success and sustainability in a changing business landscape.
