Google is offering UK customers a generous discount on its latest Pixel smartphones, the Pixel 8 and Pixel 8 Pro. With over twenty percent off the Pixel 8 and a third off the Pixel 8 Pro, customers can save big on these cutting-edge devices. Additionally, customers can get even more discounts by trading in their old phones. This offer follows a similar deal in the US where customers received $150 and $250 off the Pixel 8 and Pixel 8 Pro, respectively. The US offer did not require a Google One subscription, making it accessible to all customers.
UK customers now have the opportunity to take advantage of these discounts and join the Pixel ecosystem. By trading in their old phones, customers can receive up to £650 towards their purchase, depending on the model and condition of their old device. Some customers may even be able to get a new Pixel smartphone for free and receive cash back on the bundle. Google has a history of offering attractive trade-in deals and discounts, often close to a device’s list price, to entice customers to upgrade to the latest Pixel model.
While details on the upcoming Pixel 9 phones are starting to emerge, these next-generation handsets are not expected to be launched until early October. In the meantime, customers can take advantage of the current Pixel 8 and Pixel 8 Pro offers to get their hands on a new device before the new models are released. With competitors like Samsung’s Galaxy Z Fold 6 and Z Flip 6, and Apple’s iPhone 16 and 16 Pro family set to launch before the Pixel 9, Google is looking to attract customers to the Pixel ecosystem now.
Getting customers into the Pixel ecosystem before the release of the Pixel 9 could have long-term benefits for both Android and Google. By offering compelling deals and discounts, Google aims to solidify its position in the smartphone market and attract new customers to its devices. The current offer on the Pixel 8 and Pixel 8 Pro in the UK will be available until July 2, giving customers a limited time to take advantage of these savings and upgrade to a new Pixel smartphone. With a combination of discounts and trade-in offers, customers can make the switch to a new Pixel device at a fraction of the cost.